Grow Your Audience · Lesson 2 of 4 · 2 min

Where to post

One Short, many audiences. Post the same vertical video on every platform.

  • TikTok, YouTube Shorts, Instagram Reels and X all take the same 9:16 video — post it everywhere.
  • Tweak the caption and tags for each platform; the video can stay the same.
  • Reply to comments in the first hour — it tells the platform people care, and builds your regulars.

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